UMIDIGI, together with the whole world, watched the presentation of Apple, during which three new items of the iPhone X series were presented (ten) and decided that now is the most suitable time for the premiere of its trio of new smartphones. However, unlike the eminent manufacturer, the UMIDIGI A3 series is oriented to the segment of low-end-class. UMIDIGI A3, A3 Pro, and A3 Max will differ in display format: 5.5 “in classic format, 5.7” in 19.9 “format with” eyebrow “and 6.2” with a drop-shaped notch (enters the trends), respectively. The price will be almost 10 times lower than that of Apple: $ 79.99 for UMIDIGI A3 and $ 99.99 for UMIDIGI A3 Pro. The cost of UMIDIGI A3 Max, as well as other technical details, will be announced later.