Thanks to such things as WebVR and other virtual reality web browsers (VR), the use of virtual reality with the Internet surfer has become less of a phenomenon. But what remains a rarity is the use of augmented reality (AR) when browsing web pages, especially on a mobile device. AR company 8th Wall believes that it can change this. And it is going to make a revolution with the help of mobile web browsers.
Typically, when interacting with the AR experience on the Internet, the eternal code or image marker should be present in the user’s physical environment. The 8th Wall Web was created to provide users with a seamless interactive AR experience while surfing the Internet. In this case, you do not need to use external markers or a separate application.
Using the 8th Wall Web will enable various industries, such as E-commerce, advertising, games, and entertainment, to enter the market in about 3.2 billion users. With this, it will be sufficient to use mobile web browsers to make AR content more accessible.
ar-company offers a way to interact with ar-content in a mobile web browser without markers and additional applications.
“ar transforms the way people can use the internet, whether it’s a closer look at the product on the e-commerce site, interaction with immersive branded content, or prescription orientation. Everything in our life is more comfortable thanks to augmented reality. However, the installation of applications is currently the main obstacle to the introduction of mobile augmented reality. 87% of smartphone users in the US download no more than one application per month. 8th wall web expands the reach and impact of the developer’s ar functions and creates a great opportunity for them to reach customers on a scale that otherwise would not be possible, “said Eric Murphy-chautorian, founder and CEO of the 8th wall.